Author: Nina Willis

How to Start a Roofing Company

Roofing Company Baton Rouge must have strong business goals. These should cover everything from defining marketing strategies to customer acquisition and retention.


Ensure that the company you choose has both a manufacturer and workmanship warranty. It should also be licensed and insured.

Networking with local businesses can help a roofing company grow. Similarly, satisfied clients can spread the word about their experience.

Whether you’re starting a roofing company from scratch or buying into an existing franchise, you’ll need to estimate the costs associated with getting your business up and running. This will include everything from equipment, to insurance and marketing. It’s a good idea to get professional help to make sure you’re covering all the bases, and don’t overspend during startup. For example, you don’t need to purchase a new truck for work when an old one will do. Also, consider a used commercial-grade roofing material, like asphalt shingles, to keep costs low at first.

A roofer’s prices will depend on their labor and material costs, as well as overhead expenses such as office rent and vehicle maintenance. You’ll need to set these prices based on market demand and your own cost estimates. If you’re unsure how much to charge, try researching similar businesses in your area and talking to experts for advice.

Depending on the size of your roofing business, you may need to hire additional staff. For small startups, this might include a helper to assist with estimating and scheduling jobs, an accountant or assistant to handle billing and accounting, and a project manager to oversee a job from start to finish. For larger operations, you’ll need sales managers and more employees.

An excellent way to boost your roofing business’s profits is by implementing a sales management system. This will allow you to monitor your team’s performance, track and analyze sales trends, and create a sales forecast for future growth. It will also allow you to identify potential problems and adjust your strategy accordingly.

To attract customers, you’ll need to develop a marketing strategy and invest in an online presence. Establishing a social media account on Facebook and Instagram can provide you with a platform to share photos of previous projects and offer helpful tips for homeowners. Creating a website and optimizing it for search engine optimization will also help your site rank higher in Google searches.

It’s important to stay on top of your financials so you can keep your roofing company profitable. A good way to do this is by using a bookkeeping and invoicing app. This will save you time and money, while also allowing you to track job details, create invoices, and manage payroll on the go.


The construction industry is one of the most heavily regulated industries in the States, and this is especially true for roofing contractors. State licensing requirements differ, and it’s important to check with local authorities for the specifics.

Many states require applicants to have a certain amount of experience. This could include working as a journeyman or foreman on a roofing crew. Others may also require education in addition to experience. Typically, training is offered through an accredited institution and covers topics such as roofing systems (such as thermoplastic polyolefins and polyvinyl chloride), roofing repair procedures, and safety procedures.

Applicants for a roofing contractor license are required to pass an exam and submit proof of insurance. The type of insurance will vary depending on state requirements, but it is generally required to cover bodily injury and property damage. Roofing contractors are also often required to carry workers’ compensation insurance, which protects employees in the event of an on-the-job accident.

It’s also important to decide whether you want your company to be a sole proprietorship, partnership, corporation, or limited liability company. Check with a lawyer to determine which entity is best for your business. You should also select a name for your business and decide on a logo. It’s a good idea to pick a name that is catchy and memorable, as well as one that conveys the nature of your business. Also, keep in mind that if you want to use a name that is different than the legal name of your company, you will need to file paperwork (known as a fictitious business name) with your local government.

In the state of Nebraska, roofing contractors are required to register with the Department of Labor. They must also have a roofing contractor license, which requires completing training and passing an examination. Roofing contractors in the state of Minnesota are licensed at the county level and must meet specific residential or commercial construction and repair work requirements.

Roofing contractors in the state of New Mexico are required to have a state license. They must have two years of experience and pass an exam. Additionally, they must have a minimum of $50,000 in general liability insurance and a minimum of $10,000 in public liability insurance.


A roofing company needs to have various insurance policies. These include workers’ compensation, commercial auto, and general liability. This ensures that the business is covered in case an employee is injured or a customer’s property is damaged during the course of a project. It also covers costs associated with lawsuits. In addition, the business may need surety bonds for work guarantees.

While large construction companies have their own policies, small roofing businesses can save money by getting a business owners policy (BOP). This combines three essential coverage types: general liability, commercial property, and business interruption insurance into one package. It is important to compare the cost and coverage of each policy before making a decision.

General liability insurance protects the roofing business from third-party bodily injury and property damage claims. It also helps cover the cost of defending against legal claims made against the business, such as libel and branding. It is also recommended that the business have worker’s compensation insurance, which provides benefits to employees if they are injured on the job.

The roofing industry can be dangerous, and injuries do happen. If a roofer does not have the right insurance, the business could face huge financial losses that cannot be easily recovered from. Therefore, it is essential that every roofing business gets the appropriate insurance to avoid financial ruin.

Workers’ compensation insurance pays for medical expenses, disability benefits, and lost wages if an employee is injured while working on a project. It is mandatory in almost all states. The insurance is designed to protect the workers and the contractors’ families in the event of a workplace accident. This type of insurance is usually provided by private insurers.

Commercial auto insurance covers the cost of repairs and replacements for vehicles owned by a roofing company. It is a necessity for any roofing business that uses trucks or vans to transport equipment and tools between jobs. Personal auto insurance typically does not provide this coverage, so it is important to have a separate policy in place.

Errors and omissions insurance, or professional liability, is another crucial type of roofing insurance. It protects the roofing company from claims made by clients if they believe that the company has provided incorrect advice or services. This type of insurance is usually offered by independent contractors, but it can be purchased by roofing companies as well.


Roofers who want to start their own businesses should have the appropriate training to become licensed in the state or region they plan to operate. Having a roofing license demonstrates professionalism to potential customers. It also makes the roofing contractor more competitive when bidding on jobs. Many roofing companies offer a variety of training courses for new and experienced roofers. The courses are designed to keep the roofing contractors current on changes in building codes and installation techniques. They may also be required to attend ongoing safety training programs for the protection of the workers and the public.

As a new roofing company grows, it should hire workers to work on the job site and handle office duties. These employees should be able to communicate effectively and provide detailed estimates for the work to be done. The new roofing business should also make sure it has the ability to accept credit card payments, as this is a convenience that many homeowners appreciate when selecting a service provider.

Roofing contractors should also train their field and office staff in sales techniques to improve the chances of gaining more business from new clients. There are plenty of online influencers with channels dedicated to this topic, and it should be possible for a new roofing company to set up a system whereby both the field and office workers can learn the skills needed to succeed.

A new roofing company should have a well-designed website that features its services and contact information. In addition, it should have a logo that will be easily recognized and remembered by the local community. It should also have a way to track customer information, as this can be useful for future marketing campaigns. Finally, the website should be easy to navigate and use a responsive design that will be compatible with most browsers.

Having a great website will help with search engine optimization, which is essential for the success of any modern business. This is especially true for a roofing company, as most customers will find a roofer through an internet search. Investing in SEO is likely to pay off in the long run, as it will ensure that the company appears at the top of the results for any related keywords.